Sam Simpson

Phone: 336-508-2801


Sam has extensive real estate brokerage, development, and private real estate fund management experience.

  • Developed over $300 million in office, industrial, retail and multifamily projects.
  • Managed 7 real estate funds that have yielded a combined IRR of 16.48% since 2001.
  • Brokered over $1 billion in commercial real estate sales and leasing. Representing landlords, tenants as well as investors.

Sam is a graduate of UNC – Chapel Hill, where he later returned to earn his MBA from The Kenan Flagler School of Business. He has been a licensed NC real estate broker since 1996.

Sam began his career in commercial real estate working with Property Resources, a full service real estate firm that was sold to CB Richard Ellis (now CBRE) in 1997. Later that year he co-founded Simpson & Schulman Commercial Real Estate (now Simpson, Schulman & Beard). In 2014, he left Simpson, Schulman & Beard to create Simpson Commercial.

Sam has, and continues to serve numerous local and state charities as a director, including:

  • First Presbyterian Church Greensboro – Elder
  • Piedmont Juvenile Diabetes Research Foundation – Board Chair
  • Downtown Greensboro Incorporated – Board Chair
  • Greensboro Country Club – Treasurer
  • Children’ Home Society of NC – Treasurer
  • Greensboro Historical Museum – Treasurer
  • Canterbury School – Trustee

Lauten Crow

Phone: 336-707-5717


Lauten manages all aspects of the development process both internally and for related entities of Simpson Commercial, from due diligence of the prospective properties, to assisting in securing financing and coordination of engineering and construction activities onsite in order to deliver the finished product.  Lauten is a native of Greensboro, NC graduating from Wofford College in 2011.  Prior to joining Simpson Commercial, Lauten worked as a Commercial Banking Officer for Carolina Bank.

Charles Wright

Phone: 336-209-1622


Charles is a native of Greensboro and graduated from Page High School. Charles graduated from the University of Georgia in 1990 with degrees in Communications and Photography. After graduation, Charles moved to New York where he worked for C.S. Osborne & Co and specialized in sales and manufacturing. Charles returned to Greensboro in 1993 to work with his family business, Mastercolor Labs. Mastercolor Labs served the professional photography market from 1975-2017. Charles joined Simpson Commercial as a Broker in 2018.  Charles specializes in local brokering local properties and land.

Charles is an active member of the Greensboro community.  He has, and continues to serve numerous local and state charities as a volunteer or  director, including: Holy Trinity Day School, Page Alumni & Friends Association, The Barnabas Network,  The Salvation Army and the Boy Scouts of America.

Wells Herndon

Phone: 336-407-2181


Wells joined Simpson Commercial in 2016 and focuses on growing the firm’s brokerage and development business across North Carolina. Wells provides landlord and owner representation as well as buyer and tenant representation; specializing in retail, land, and office product types. He also supports Simpson Commercial’s internal development team by discovering new properties for development and coordinating due diligence, underwriting, and the marketing for the team’s projects. He is an active member of ICSC, CRCBR, and ULI. Prior to joining Simpson Commercial, Wells was a national sales manager for an international textile company.

Susy Wrenn

Phone: ‭336-215-0043‬


A native of Greensboro, Susy graduated from UNC Greensboro with a degree in education.  After teaching for 8 years and raising a family she reentered the work force as Executive Director of Greensboro Opera Company where she developed accounting, marketing and development skills.  She then moved on to Johnston Properties Inc. where she was Executive Vice President of Finance and Lease Management for 16 years.  Susy has joined Simpson Commercial to assist the team wherever needed.